Meta and WhatsApp Data Deletion

Last updated: August 2026

Overview

This page explains how to disconnect Facebook, Instagram, Threads, or a WhatsApp Business sender from Sevenfold and request deletion of data Sevenfold has received from Meta (collectively, “Meta-derived data”). It applies when a business connects a Meta account or WhatsApp Business Account to Sevenfold, and when a person communicates with a WhatsApp sender operated through Sevenfold.

If you also want existing Meta-derived data erased from Sevenfold, submit a deletion request as described below. Removing a WhatsApp sender from Sevenfold is not the same as deleting or deregistering that number or its WhatsApp Business Account with Meta.

What We Mean by Meta-Derived Data

Meta-derived data is information Sevenfold receives from Meta platforms when you connect an account, which may include:

  • Page and profile information — page name, page ID, profile details, and access tokens
  • Messages — conversations and direct messages processed on your behalf
  • Content metadata — posts, media references, and engagement data used to operate connected AI Employees
  • Connection records — logs showing that your Meta account is linked to Sevenfold
  • WhatsApp Business connection information — business portfolio and WhatsApp Business Account identifiers, business phone number, Meta phone-number identifier, verified display name, sender and account status, quality and messaging-limit information, and encrypted access credentials
  • WhatsApp templates — template names, language, category, content, buttons, approval status, and rejection information
  • WhatsApp conversations — customer and business phone numbers, message text and captions, button or list selections, Meta media identifiers and file details, message identifiers, timestamps, AI-generated conversation summaries, and delivery, read, or failure status

How to Disconnect Meta Accounts or WhatsApp Senders

Facebook, Instagram, or Threads

You can remove Sevenfold’s access to your Meta accounts at any time from within the platform:

  1. Sign in to your Sevenfold account.
  2. Go to Settings → Integrations (or Channels).
  3. Locate the Facebook, Instagram, or Threads connection.
  4. Click Disconnect and confirm.

Disconnecting immediately revokes Sevenfold’s access tokens and stops all further data flow from that Meta account. You can also remove Sevenfold directly from Meta at any time via Facebook → Settings → Business Integrations or Instagram → Settings → Apps and Websites.

WhatsApp Business

To stop a WhatsApp sender from routing new conversations through Sevenfold:

  1. Sign in to your Sevenfold account.
  2. Go to WhatsApp → Senders.
  3. Select the relevant sender and choose Delete or Remove.
  4. Confirm the removal.

This removes the sender from active use in Sevenfold. It does not deregister the phone number from Meta, delete the WhatsApp Business Account or phone number, delete templates or messages held by Meta, erase messages from recipients’ devices, or by itself erase existing WhatsApp data stored by Sevenfold. You can separately manage the WhatsApp Business Account, phone number, and Sevenfold’s access through your Meta Business settings. Submit a deletion request for the Sevenfold-held data described below.

How to Request Deletion of Meta-Derived Data

To request deletion of the Meta-derived data Sevenfold already holds, email privacy@sevenfoldai.com with:

  • The subject line “Meta and WhatsApp Data Deletion Request”
  • The email address associated with your Sevenfold account, if applicable
  • The Facebook, Instagram, Threads, or WhatsApp Business account(s) you want disconnected and erased
  • For a WhatsApp request, the connected business phone number and WhatsApp Business Account ID, if available
  • If you are a person who messaged a business using Sevenfold, your WhatsApp phone number, the business number you contacted, and the approximate date of the conversation

You may submit a request even if your account is already disconnected.

What Gets Deleted and When

Upon verifying your request, we will:

  • Delete or render unusable any relevant Meta access credentials held by Sevenfold
  • Delete the relevant account, sender, template, conversation, message, media-reference, delivery-status, and connection records from Sevenfold’s active systems

We complete verified deletion requests within 30 days. Some information may persist in secure, access-restricted backups for a limited period before those backups are cycled out, and we may retain the minimum records required to comply with legal, tax, security, or fraud-prevention obligations. Retained records are not used to operate connected AI Employees.

This process deletes data controlled by Sevenfold. It does not delete information independently retained by Meta, delete a WhatsApp Business Account or registered phone number, or remove messages already delivered to or retained by message recipients. Those items must be managed through Meta or by the relevant recipient.

Confirmation

When your deletion request is complete, we email a written confirmation to the account email address on file, stating what was deleted and the date it was finalised. If we are unable to verify your identity or need more information, we will contact you at the same address before proceeding.

Contact

For questions about disconnecting Meta accounts or WhatsApp senders, or deleting Meta-derived data, contact our Privacy Officer at privacy@sevenfoldai.com.