Meet MAX
A project pipeline that fills itself while you’re on site
MAX is your AI lead generator. Tell it the projects and clients you want, and it builds a scored prospect list, runs personalised outreach in your voice, and follows up every lead until they reply — so the pipeline for next quarter gets built while you build this one.

Find the right projects, not just any projects
AI lead generation for builders starts with the right list. MAX turns your ideal customer profile into ranked prospects — so your quoting time goes to the jobs that fit your business.
- Targets the project types, regions and clients you want more of
- Scores every lead by fit, so the strongest opportunities come first
- Verifies contact details before any outreach begins
- Tracks signals that suggest a project is on the horizon
- Keeps prospecting nights, weekends, and public holidays

Every quotation request followed up until it answers
Most quotations are lost in the silence after you send them. MAX runs multi-step, personalised follow-up so no request — and no quotation — goes quiet.
- Personalised emails in your voice — real messages, not templates
- Multi-step follow-up sequences that adapt to opens and replies
- Adjusts timing and angle until the prospect responds or opts out
- Warm, relevant LinkedIn outreach to developers and decision-makers
- Proper sending practices keep your sender reputation protected

From interested reply to booked site meeting
MAX qualifies every lead and turns positive replies into booked conversations — with the full context handed over before you pick up the phone.
- Scores and qualifies leads so you only talk to people ready to build
- Books qualified leads straight into your calendar
- Hands over full lead context — name, project, conversation history
- Pushes every lead into your CRM with notes and status, no manual entry
- Reports open rates, reply rates, and meetings booked in plain English
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